CHATBOT

That problem comes from keyword settings that do not cover enough. PHYGITAL AGENCY solves it by researching your customers’ "vocabulary" before building the bot, and by designing the bot to hand over to a real admin as soon as it meets a complex question, so customers do not get frustrated.

The main platforms Thai customers use are LINE Official Account (LINE OA) and Facebook Messenger. The bot can also be embedded as a widget on your business’s main website.

No. After handover, PHYGITAL AGENCY trains your team to make basic updates, such as changing a promotion image or adding new keywords, so they can manage it themselves quickly.

A normal chatbot answers only from a set script or keywords. If a customer asks something outside the script, it cannot answer. Custom Corporate AI uses the RAG technique to pull answers from your organization’s real documents, so it can reason and answer complex questions accurately, and you can update its knowledge without retraining the whole model.

Not at all. Chatbot development can be done 100% online. We already work with clients across Thailand, in Bangkok and other provinces. Our core team is in Chiang Mai, which is an advantage for Local SEO in the North, and we serve clients across the country to the same standard.

Most people in Thailand chat with businesses on LINE and Facebook Messenger, not WhatsApp. A bot on LINE OA meets Thai customers in the app they already open every day.

An AI chatbot can detect the customer’s language and reply in Thai or English. We write and test both sets of answers, so the Thai replies sound natural rather than translated.

You receive the bot’s answer set with English notes before launch, and a summary in English of the questions customers ask most, so you can see what the bot handles and where a person needs to step in.