MUSIC MARKETING
Marketing through music and sound
Have you ever heard a short notification sound or a few seconds of music and instantly pictured a brand’s logo? Or heard a distinctive voice and known right away what the ad was about to sell?
Full-service Music Marketing & Audio Branding turns music and voice-over into a powerful secret marketing weapon, because "sound" works on the human brain and emotions even faster than sight. Whether you are an SME coffee shop that wants a short Jingle to play in store, a large organization that wants a campaign song to drive sales, or a multinational brand that wants a "sonic identity" used the same way worldwide, PHYGITAL AGENCY COMPANY LIMITED provides Music Marketing in this way, with a team and music producers ready to create the "right" music and voice-over to captivate your customers. PHYGITAL AGENCY serves clients across Thailand, including Bangkok, Chiang Mai and every major region, with our core team based in Chiang Mai and working 100% online.
Sonic Logo
A short 2-3 second sonic logo, so people recognize the brand instantly even when they are not looking at the screen.
Advertising Jingle
A catchy jingle with easy-to-remember lyrics that helps customers remember the product’s benefits or a promotion without realizing it.
What We Do
We combine the craft of sound production with consumer psychology to create audio that serves your business.
1. Audio Branding & Sonic Identity
Designing a sonic logo and a Sound DNA strategy for in-store announcements, call center hold music or app notification sounds.
2. Advertising Song & Jingle
Composing full advertising songs, handling every step from lyrics and arrangement to Mixing & Mastering at international quality.
3. Voiceover & Audio Production
Choosing voice artists who match your brand’s personality, and producing radio spots, in-mall announcements or podcasts end to end.
4. Music Collaboration
Music projects with well-known artists to draw on their fan bases, and negotiating music rights to fit the product’s image.
What We Don't Do
So every piece is an asset that stands up legally, we apply strict controls:
No Plagiarism
We do not adapt or copy other people’s melodies. Every piece is newly composed for your business only.
No Unlicensed Music
We do not support using copyrighted music commercially without proper permission, to protect the brand from legal claims.
Why Trust PHYGITAL AGENCY with Your Music Marketing
Marketing Composers
Our producers and voice team work closely with marketers, so the content emphasizes the main selling points and really encourages people to buy.
Budget Flexibility
We can scale the production to fit your budget, for example using a talented new voice artist instead of a celebrity to save costs.
Seamless Implementation
Once the files are ready, our team can put them into video clips, ad campaigns or viral TikTok content, all within one agency.
Frequently Asked Questions (FAQ)
SMEs can definitely do it. A short jingle does not cost a fortune, and it is a worthwhile investment because you get an asset that belongs to your brand for good.
An advertising song usually expires with its campaign. Audio Branding creates a brand sound that lasts a long time, such as background music in the showroom or an app notification sound.
We cover it all. We have a network of voice artists in many styles, for general ads, corporate narration or cartoon characters, and we handle the studio recording end to end.
We can arrange it. We have connections with record labels and independent artists, and can help choose a voice that fits the brand’s character, and negotiate the fee and rights for you.
As standard, once you have paid for the service and agreed a full buy-out of the rights (Buy-out), all the copyright becomes 100% your business’s intellectual property.
Not at all. Music Marketing can be done 100% online. We already work with clients across Thailand, in Bangkok and other provinces. Our core team is in Chiang Mai, which is an advantage for Local SEO in the North, and we serve clients across the country to the same standard.
Yes. We write Thai lyrics that keep the meaning and fit the melody, since Thai is a tonal language and words must match the tune to be sung naturally, then record them with Thai singers.
It can. We build one melody and sound logo with Thai and English lyric versions, so the brand sounds the same in every market.
We compose original music or use properly licensed tracks, and we do not copy existing songs, so the brand is safe from copyright claims in Thailand and abroad.
Source: Music Copyright (Thailand) Ltd.
Plant your brand in consumers’ minds with a powerful sonic and musical identity
Related articles (in Thai)
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(in Thai)แต่งเพลงประจำแบรนด์และพากย์เสียง เสียงคนต้องขอยินยอมแค่ไหน
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Interested in MUSIC MARKETING?
Let PHYGITAL AGENCY be your partner in analyzing your business and designing the experience that suits you best.