End-to-End Influencer Marketing campaign management means choosing the "right" voices and handling every step on the business’s behalf, whether for an SME that wants small sponsored reviews to build credibility across the board, or a public brand that wants a national or cross-border viral phenomenon. PHYGITAL AGENCY COMPANY LIMITED understands how complicated this process is, which is why we provide the service in this way, so you get the best possible return. PHYGITAL AGENCY serves clients across Thailand, including Bangkok, Chiang Mai and every major region, with our core team based in Chiang Mai and working 100% online.
We turn the chaos of dealing with influencers into a campaign that runs smoothly and can really be measured.
• We do not choose influencers only by "follower count". We use tools that dig into the Engagement Rate and the real make-up of their followers. • We can source influencers for every target group, from Nano, Micro and Macro to Mega Influencers at celebrity level, in Thailand and through our international network.
• A content structure (Storyline) that fits your brand image while keeping each influencer’s natural style and personality. • A clear, easy-to-understand Briefing Document to prevent miscommunication, and fee negotiation that gets the most value from the brand’s budget.
• Sales tracking such as discount codes (Promo Code) or partner links (Affiliate Link), so you know exactly which influencer the sales came from. • Contracts and permission to reuse images or videos (Usage Rights) in further ads (Dark Post / Spark Ads), handled legally.
• Designing and building a Virtual KOL model, from face, voice and personality to movement (Motion Capture), matching your brand image 100%, with full control over Brand Safety risk. • An AI Live Commerce setup that lets the Virtual KOL livestream and sell continuously 24 hours a day, connected to language models (LLMs) to answer customer comments in real time, and to platforms such as TikTok Shop to close sales seamlessly.
To keep your brand credible and safe under consumer protection law, we take a clear stand:
We do not work with influencers who pump fake followers or buy likes to inflate their rates.
We do not support hidden reviews (praising a product without saying it is paid). Every piece of content must be transparent and labelled according to international standards and the law of Thailand’s Office of the Consumer Protection Board (OCPB).
We do not allow influencers to exaggerate a product’s benefits or cite medical information without proper certification.
You do not have to message influencers one by one, chase them for work or check videos yourself. Our team acts as your buffer and handles all the chaos for you.
Letting other people talk about your brand always carries risk, so our team runs a Background Check on influencers before work starts, to avoid anyone with a risky history that could damage your brand.
We see influencers as one piece of the whole digital marketing puzzle. The review content you get will not just be left sitting there; we build on it to bring people into your sales Funnel systematically.
For businesses with a limited budget, we recommend spreading the budget across Nano and Micro Influencers. They have loyal niche followings, high Engagement, affordable fees, and often drive conversions and real sales better than spending the whole budget on one celebrity.
We handle it completely. Getting permission to run the images or clips in further ads (Usage Rights) is very important. The PHYGITAL AGENCY team writes this condition tightly into the contract from the start, so you can build sales on the work with peace of mind and within the law.
We measure at several levels. Beyond views and likes, if the goal is sales we set up Tracking such as personal discount codes, Affiliate links or UTM links, so you know exactly whose work the orders in your back office came from.
This is the main reason a brand should have an agency. We have clear contracts in place. If someone walks away or breaks the contract, PHYGITAL AGENCY follows up, orders corrections, or even finds a new influencer as a replacement, so you do not carry that risk yourself.
A Virtual KOL is a virtual brand representative created with computer graphics. Its image and words are 100% under your control, with no risk of scandal as with a real presenter, and it can livestream and sell 24 hours a day without a day off. It suits fashion, beauty and lifestyle brands that want a modern image and continuous sales.
Not at all. Influencer campaign management can be done 100% online. We already work with clients across Thailand, in Bangkok and other provinces. Our core team is in Chiang Mai, which is an advantage for Local SEO in the North, and we serve clients across the country to the same standard.
We look at who follows them, not just how many: audience age, location and interests, real engagement and past brand work. The shortlist comes to you with an English note on why each creator fits.
Yes. Every script and post comes to you first with an English summary of what the creator says, and nothing is published without your approval.
We ask every creator to label paid content clearly. Hidden sponsorships mislead consumers and put the brand at risk, so we do not run them.
Source: Office of the Consumer Protection Board (OCPB), Thailand
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Let PHYGITAL AGENCY be your partner in analyzing your business and designing the experience that suits you best.
